Sheehan, Mary
The Pocket Guide to Product Launches: Get Confident, Go to Market, and Win
- ISBN 13:
- 9781544527604
- author:
- Sheehan, Mary
- format:
- Paperback
- publisher:
- Houndstooth Press
- language:
- English
- Publication Year:
- 2023
- Pages:
- 188
- Dimensions:
- 20.3 x 12.7 x 1.1 centimetres (0
- Genre:
- Business, Operations, Production Management,
- Condition:
- New
- Availability:
- Item usually sent within 7 working days
Description
The Pocket Guide to Product Launches is a practical guide for product marketers, covering the entire launch process from concept to execution. With real-world examples and actionable templates, this book provides a step-by-step approach to launching any product with confidence.
Learn how to conceptualize your launch, gather a great team, and overcome setbacks. Discover proven strategies to drive adoption post-launch and hit your launch date with success. Whether you're a seasoned pro or just starting out, this guide offers helpful tips and advice that you can apply immediately.