Kennedy, Dan S.
No B.S. Marketing to the Affluent: No Holds Barred, Take No Prisoners, Guide to Getting Really Rich (Noa B.S.)
- ISBN 13:
- 9781599186412
- author:
- Kennedy, Dan S.
- format:
- Paperback / softback
- publisher:
- Entrepreneur Press
- language:
- English
- Publication Year:
- 2019
- Pages:
- 260
- Dimensions:
- 22.9 x 15.2 centimetres
- Genre:
- Business, Marketing, General,
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
No B.S. Marketing to the Affluent is a practical guide to attracting customers who are willing to pay premium prices for exceptional expertise and experiences.
Millionaire maker Dan S. Kennedy reveals how to re-position your business or sales career to appeal to affluent populations, using strategies developed by successful companies such as The Ritz-Carlton and Disney.
This new edition of the book covers topics including emotional buy triggers, selling aspirations and fulfillment, and applying the Million-Dollar Marketing System to any business.