O'Donnell, Aoife
Public Relations and Communications: From Theory to Practice
- ISBN 13:
- 9781032170435
- author:
- O'Donnell, Aoife
- format:
- Paperback
- publisher:
- Routledge
- language:
- English
- Publication Year:
- 2023
- Pages:
- 226
- Dimensions:
- 22.9 x 15.2 x 1.3 centimetres (0
- Genre:
- Arts & Photography, Language Arts, Communication Studies,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Public Relations and Communications: A Practical Approach to Developing Your Skills. This book provides an introduction to public relations that uses experiential learning models to help students develop the skills and competencies required by the industry. By applying theoretical concepts to real-world scenarios, you'll gain a deeper understanding of how public relations works in practice. Through this approach, you'll learn essential skills such as media relations, crisis communication, and stakeholder engagement. The book is designed to be accessible and engaging, making it an ideal resource for anyone looking to develop their knowledge and skills in public relations. With 226 pages of comprehensive coverage, this paperback edition is the perfect starting point for your journey into public relations.