Kennedy, Dan S.
No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses
- ISBN 13:
- 9781642011685
- author:
- Kennedy, Dan S.
- format:
- Paperback
- publisher:
- Entrepreneur Press
- language:
- English
- Publication Year:
- 2024
- Pages:
- 244
- Dimensions:
- 22.6 x 15.2 x 3.1 centimetres (0
- Genre:
- Business
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
No B.S. Direct Marketing: The Ultimate No Holds Barred Guide to Extraordinary Growth and Profits
This updated edition of Dan S. Kennedy's No B.S. Direct Marketing revisits and refines the essential direct marketing strategies that have proven effective for businesses of all kinds. The book builds on the original edition, incorporating new material on online, social, and viral marketing media.
With case history examples from a team of highly successful consultants, this guide provides practical advice on how to borrow direct marketing strategies from the world of online sales and infomercials to apply in everyday businesses, including retail stores, restaurants, and sales.