Moss, Gary
Hot CX: Customer Experience for Realists
- ISBN 13:
- 9781527217591
- author:
- Moss, Gary
- format:
- Paperback
- publisher:
- Brand Vista
- language:
- English
- Publication Year:
- 2017
- Pages:
- 214
- Dimensions:
- 19.8 x 12.9 x 1.1 centimetres (0
- Genre:
- Business, Customer Service, ,
- Condition:
- New
- Availability:
- Item usually sent within 7 working days
Description
Hot CX Customer Experience for Realists by Gary Moss and Andrew Stothert is a practical guide to creating a compelling customer experience that drives business success.
This book focuses on aligning the customer and employee experience, business needs, and brand vision to deliver an effective omnichannel strategy. It's not about producing exceptional experiences that win awards, but rather using your brand to drive real results.
By embracing a flexible and adaptable approach, Hot CX helps businesses cut costs, increase revenue, and differentiate themselves in a crowded market. With its data-rich and fast-paced methodology, this book is ideal for business leaders and professionals looking to improve their customer experience and drive success.
Related Products
Related Products
B2B Customer Experience: A Practical Guide to Delivering Exceptional CX
Hague, Paul
Customer Experience For Dummies
Roy Barnes , Bob Kelleher
The Guaranteed Customer Experience: How to Win Customers by Keeping Your Promises
Toister, Jeff
Customer Experience - Excellence: The Six Pillars - of Growth
Knight, Tim
The Experience Maker: How to Create Remarkable Experiences That Your Customers Can't Wait to Share
Gingiss, Dan