Boulton, Andrew
Copywriting Is...: 30-or-so Thoughts on Thinking like a Copywriter
- ISBN 13:
- 9781838434304
- author:
- Boulton, Andrew
- format:
- Paperback / softback
- publisher:
- Gasp Books
- language:
- English
- Publication Year:
- 2021
- Pages:
- 232
- Dimensions:
- 20.3 x 13.3 centimeters (0.27 kg
- Genre:
- Business, Marketing, Advertising,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Copywriting Is... 30-or-so Thoughts on Thinking Like a Copywriter
A collection of experiences, observations and lessons gathered by Andrew Boulton over more than 10 years as a copywriter, teaching others to do the same. This book offers insights into the life of an alphabet wrangler, with all its frustrations, rewards, and fun.
Andrew Boulton shares his accumulated knowledge to help both new and experienced copywriters come to terms with their job.