Belton, Padraig

Competitive Strategy

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ISBN 13:: 9781912128808
author:: Belton, Padraig
format:: Paperback
publisher:: Macat Library
language:: English
Publication Year:: 2017
Pages:: 120
Dimensions:: 129mm X 198mm
Genre:: 19.81 x 12.9 x 0.64 centimetres, Business, General, ,
Condition:: New
Availability:: Item usually sent within 10 working days

£9.44

Current Stock: 1

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Description

Description

Competitive Strategy: Creating and Sustaining Superior Performance by Pádraig Belton is a seminal work in the field of business strategy. First published in 1980, this influential book challenged conventional wisdom on how firms can achieve success.

The author's analysis of the five forces that shape an industry - new entrants, substitute products, buyers, suppliers, and industry rivals - provides a framework for understanding the complex relationships between these factors. Belton's approach is characterized by its clarity and accessibility, making it easier for readers to evaluate their own assumptions and develop effective strategies.

This book remains a valuable resource for anyone looking to understand the principles of competitive strategy and how they can be applied in different market contexts.

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