Gabriel Weinberg, Justin Mares
Traction: How Any Startup Can Achieve Explosive Customer Growth
- ISBN 13:
- 9780241242537
- author:
- Gabriel Weinberg, Justin Mares
- format:
- Paperback
- publisher:
- Portfolio Penguin
- language:
- English
- Publication Year:
- 2015
- Pages:
- 240
- Dimensions:
- 15.4 x 1.8 x 23.4 cm
- Genre:
- Business, Finance & Law, Careers, Entrepreneurship
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Traction: A Guide to Explosive Customer Growth for Startups Building a successful company is hard, but smart entrepreneurs know that the key to success lies in consistently growing and acquiring new customers. In this book, serial entrepreneurs Gabriel Weinberg and Justin Mares share their expertise on how to build a customer base using nineteen proven channels. They offer a three-step framework to help you figure out which tactics will work best for your business. The authors provide inside knowledge on the latest Internet marketing strategies, drawn from their own experiences as serial entrepreneurs. With Traction, you'll gain a deeper understanding of how to create and sustain the growth your business desperately needs. Whether you're just starting out or looking to scale your existing business, this book offers practical advice and actionable strategies to help you achieve explosive customer growth.