List, John A
The Voltage Effect
- ISBN 13:
- 9780241556849
- author:
- List, John A
- format:
- Paperback / softback
- publisher:
- Penguin Business
- language:
- English
- Publication Year:
- 2022
- Pages:
- 288
- Dimensions:
- 23.4 x 15.3 x 2.1 centimeters (0
- Genre:
- Business, Management, Strategy,
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
The Voltage Effect by John A. List Understanding the science of scaling is crucial for driving change in our schools, workplaces, communities, and society at large. According to John A. List, a renowned behavioural economist, the answer to why some ideas make it big while others fail lies in their ability to scale. List identifies the five signature elements that cause voltage drops in ideas and provides four proven techniques for increasing positive results and scaling great ideas to their fullest potential. Drawing on his own original research and fascinating examples from various fields, he explains how to identify the ideas that will be successful when scaled and how to avoid those that won't. By applying the principles outlined in The Voltage Effect, readers can make better decisions in their own lives and contribute to creating a better world.
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