Bova, Tiffani
The Experience Mindset: Changing the Way You Think about Growth
- ISBN 13:
- 9780593542699
- author:
- Bova, Tiffani
- format:
- Hardback
- publisher:
- PORTFOLIO
- language:
- English
- Publication Year:
- 2023
- Pages:
- 288
- Dimensions:
- 22.9 x 15.2 x 1.8 centimetres (0
- Genre:
- Business, Customer Service, Business,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
The Experience Mindset: Changing the Way You Think About Growth In the pursuit of customer acquisition, businesses often invest heavily in improving customer experience, but at what cost to their employees? Tiffani Bova argues that a siloed focus on customer experience, without considering the impact on staff, can hinder long-term growth. Instead, she proposes an Experience Mindset that strengthens both employee experience and customer experience simultaneously. This book presents a groundbreaking approach to company strategy, involving all stakeholders and measuring outcomes. It reveals the secrets of leading companies that have successfully adopted an Experience Mindset, including Southwest and Best Buy. With exclusive research and case studies, Bova shows how to create a virtuous cycle of employee and customer experience, and how to effectively roll out technology solutions that boost both. By adopting an intentional and balanced approach to company strategy, businesses can unlock unprecedented revenue growth. The Experience Mindset is a worthwhile read for anyone looking to transform their organization and achieve sustainable success.