Barrow, Colin
The 30 Day MBA in Marketing: Your Fast Track Guide to Business Success
- ISBN 13:
- 9781398611009
- author:
- Barrow, Colin
- format:
- Paperback
- publisher:
- Kogan Page Ltd
- language:
- English
- Publication Year:
- 2023
- Pages:
- 280
- Dimensions:
- 23.4 x 15.6 x 2 centimetres (0.3
- Genre:
- Business, Management, Strategy,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
The 30 Day MBA in Marketing: A Comprehensive Guide to Business Success Develop your creative, analytical and decision-making skills with this comprehensive guide to marketing. Covering advertising, promotion, buyer behaviour and budgets, as well as case studies from successful businesses, it provides the knowledge you need to fill gaps in your understanding and accelerate your career. This book is part of a world-class series that offers expert insights and guidance on marketing, finance and international business, without the high cost of an MBA. With its accessible guidance and real-world examples, it's ideal for professionals looking to boost their skills or students seeking to expand their knowledge.