Faulkner, Sandra L. (, Professor of Media and Communication Bowl

Qualitative Methods in Communication and Media (Research to the Point)

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ISBN 13:: 9780197749944
author:: Faulkner, Sandra L. (, Professor of Media and Communication Bowl
format:: Paperback
publisher:: Oxford University Press Inc
language:: English
Publication Year:: 2024
Pages:: 320
Dimensions:: 26.4 x 19.8 x 5.3 centimetres (0
Genre:: Nonfiction, Psychology, Education & Training,
Condition:: New
Availability:: Item usually sent within 7 working days

£34.71

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Description

Description

Qualitative Methods in Communication and Media is a comprehensive guide to designing, conducting, and evaluating qualitative research methods in communication and media studies. Drawing on their teaching experience, Sandra L. Faulkner and Joshua D. Atkinson introduce and explore key concepts, including method design, analysis, representation, writing, and evaluation.

The book provides numerous examples of how to conduct qualitative and critical analyses, as well as discussions on ethics in research and insights from renowned researchers on current topics in qualitative research. This textbook is designed to help students develop a strong understanding of qualitative research methods, including vocabulary, concepts, and approaches for designing and executing original research projects.

With its engaging elements and focus on practical application, Qualitative Methods in Communication and Media offers a valuable resource for anyone interested in learning about qualitative communication and media research methods.

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