Hansen, Anders
Media and Communication Research Methods
- ISBN 13:
- 9781137528247
- author:
- Hansen, Anders
- format:
- Paperback
- publisher:
- Palgrave
- language:
- English
- Publication Year:
- 2018
- Pages:
- 306
- Dimensions:
- 23.5 x 15.5 centimetres
- Genre:
- Nonfiction, Social Sciences, Media Studies,
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
Media and Communication Research Methods provides a clear introduction to qualitative and quantitative methods for studying media and communication. Written by experienced researchers, the book offers practical guidance on designing, planning, and carrying out successful research projects in this field.
The book begins with an overview of changing contexts and trends in media and communication research approaches, demystifying the research process and making it accessible to students. It is an indispensable text for those undertaking their own research projects or taking modules in research methods.
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