Cukier, Kenneth
Framers: Make Better Decisions In The Age of Big Data
- ISBN 13:
- 9780753555002
- author:
- Cukier, Kenneth
- format:
- Paperback / softback
- publisher:
- W H Allen
- language:
- English
- Pages:
- 272
- Dimensions:
- 19.8 x 12.6 x 1.7 centimetres (0
- Genre:
- Computers, Computer Science, General,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Framers Make Better Decisions In The Age of Big Data
By Kenneth Cukier, Viktor Mayer-Schönberger and Francis de Vericourt, this book explores the power of human ingenuity in decision-making. It reveals how our mental models, or 'frames', can be used to understand problems and find fresh solutions.
The authors argue that as technology advances, it's not humans who will become obsolete, but rather our ability to think creatively and adapt to new challenges. By understanding the value of framing, readers can improve their decision-making skills and remain in control of important choices.