Vaynerchuk, Gary
Day Trading Attention: How to Actually Build Brand and Sales in the New Social Media World
- ISBN 13:
- 9780063317598
- author:
- Vaynerchuk, Gary
- format:
- Hardback
- publisher:
- Harper Business
- language:
- English
- Publication Year:
- 2024
- Pages:
- 272
- Dimensions:
- 23.6 x 19.3 x 2.8 centimetres (0
- Genre:
- Business, Entrepreneurship, Business,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Gary Vaynerchuk's latest book offers fresh advice on how to build brand and sales in the new social media world. With 20+ years of business and marketing success, Vaynerchuk argues that mastering storytelling in areas of underpriced attention is key to success. He contends that the "TikTokification of Social Media" is transforming the way platforms distribute content, and that businesses, brands, and creators must adapt to this new landscape. To achieve this, Vaynerchuk provides detailed guidance on how to understand attention, produce relevant content, and use modern advertising platforms to grow sales. His advice is grounded in his experience of creating winning content for underpriced attention channels and is designed to help small businesses, large corporations, and creators succeed in today's rapidly changing environment. By following Vaynerchuk's advice, readers can learn how to build brand and sales in the new social media world and stay ahead of the competition.