Catharine SladeBrooking
Creating a Brand Identity: A Guide for Designers
- ISBN 13:
- 9781780675626
- author:
- Catharine SladeBrooking
- format:
- Paperback
- publisher:
- Laurence King
- language:
- English
- Publication Year:
- 2016
- Pages:
- 160
- Dimensions:
- 19.7 x 1.3 x 23.5 cm
- Genre:
- Art, Architecture & Photography, Graphic Arts, Graphic Design
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Catharine Slade-Brooking's guide to creating a brand identity is a comprehensive resource for designers and professionals working in branding and graphic design. By exploring the creative processes involved, this book provides valuable insights into designing successful brand identities.
Through case studies and examples from diverse industries, including digital media, fashion, advertising, and more, Slade-Brooking illustrates key activities undertaken by graphic designers to create successful brand identities. The book also includes exercises and diagrams to help readers understand the step-by-step methodology applied in industry.
This book is based on the author's own experience of entering the world of branding as a graduate and developing teaching materials for undergraduate students, making it a valuable resource for those looking to learn about branding and graphic design.
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