Rose, Todd
Collective Illusions: Conformity, Complicity, and the Science of Why We Make Bad Decisions
- ISBN 13:
- 9780306925696
- author:
- Rose, Todd
- format:
- Paperback
- publisher:
- Hachette Go
- language:
- English
- Publication Year:
- 2023
- Pages:
- 304
- Dimensions:
- 20.8 x 13.7 x 2.3 centimetres (0
- Genre:
- Nonfiction, Psychology, Social Psychology,
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
The desire to fit in is a powerful force in society, yet it's one of the least understood. Todd Rose explores how our brains' misunderstanding of social cues can lead us to act against our own best interests. A complex set of illusions driven by conformity bias distorts our perception of the world, influencing everything from our purchasing decisions to our opinions on social issues. These illusions can have far-reaching consequences, from the way we treat our own bodies to the way we interact with others. By examining the science behind our social behavior, Rose reveals the underlying reasons why we often prioritize conformity over authenticity. He shows how our brains are wired to seek social connection, even if it means sacrificing our individuality. Understanding the root causes of our social behavior can help us break free from the constraints of conformity and live more authentic lives. Rose's research offers a valuable insight into the human condition, highlighting the importance of self-awareness and critical thinking in forming our opinions and making informed decisions.