Rogers, Todd
Writing for Busy Readers: Communicate More Effectively in the Real World
- ISBN 13:
- 9780593187487
- author:
- Rogers, Todd
- format:
- Hardback
- publisher:
- Dutton
- language:
- English
- Publication Year:
- 2023
- Pages:
- 256
- Dimensions:
- 23.6 x 16.1 x 2.4 centimetres (0
- Genre:
- Business, Communication, Arts & Photography,
- Condition:
- New
- Availability:
- Item usually sent within 7 working days
Description
Writing well is for life, not just school. Effective writing is a vital skill for success in the real world. Todd Rogers and Jessica Lasky-Fink offer practical advice on how to communicate more effectively in a busy world. Their approach is based on cognitive facts about how people read and distils these insights into six key principles. These principles will help you to write more powerfully and make your writing more engaging. The authors use real-world examples and provide a checklist and other tools to support their advice. In today's digital age, capturing a busy reader's attention is more challenging than ever. This book provides the guidance you need to succeed in your writing.
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