Klement, Alan
When Coffee and Kale Compete: Become Great at Making Products People Will Buy
- ISBN 13:
- 9781534873063
- author:
- Klement, Alan
- format:
- Paperback
- publisher:
- Createspace Independent Publishing Platform
- language:
- English
- Publication Year:
- 2018
- Pages:
- 218
- Dimensions:
- 22.9 x 15.2 x 1.2 centimetres (0
- Genre:
- Business, Consumer Behavior, Business,
- Condition:
- New
- Availability:
- Item usually sent within 7 working days
Description
When Coffee and Kale Compete offers a practical guide to creating and selling products that people will buy. By understanding the process of "A Job to be Done", you can help companies increase profits, reduce waste, and remain competitive.
Top entrepreneurs and business owners share their experiences of how they used this approach to create successful products, as well as examples of products and companies that failed. This insight will help you make informed decisions for your own company or business.
Learn how to analyze the competition and make customers notice your product, and boost growth for your business with the knowledge in this book.