Sugar, Alan
What You See Is What You Get: My Autobiography
- ISBN 13:
- 9780330520478
- author:
- Sugar, Alan
- format:
- Paperback
- publisher:
- Pan
- language:
- English
- Publication Year:
- 2011
- Pages:
- 610
- Dimensions:
- 19.4 x 13 x 4.6 cm
- Genre:
- Autobiography: business & industry
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
From humble beginnings on a Hackney council estate to his current status as a renowned entrepreneur, Alan Sugar's story is one of determination and resilience. Born in 1947, Sugar's early life was marked by uncertainty, but it was this very uncertainty that fueled his drive to succeed.
This candid autobiography takes readers on a journey through Sugar's remarkable career, from his schoolboy enterprises to his groundbreaking ventures in hi-fi and computers, and his later successes in the world of The Apprentice and beyond. With characteristic forthrightness and humor, Sugar shares his most personal and often contentious experiences, offering a unique insight into the world of business and politics.
Part memoir, part business guide, What You See Is What You Get is a compelling and often surprising account of one of Britain's most successful entrepreneurs. With its unflinching honesty and engaging narrative, this book is a worthwhile read for anyone interested in business, politics, or simply a fascinating story of self-made success.