Holmewood, Emile (illustrator)

What Is Strategy?

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ISBN 13:
9781633698239
author:
Holmewood, Emile (illustrator)
format:
Hardback
publisher:
Heinrich Zimmermann
language:
English
Publication Year:
2020
Pages:
80
Dimensions:
254mm / 254mm
Genre:
Business Textbook
Condition:
New
Availability:
Item usually sent within 10 working days
£21.53

Out of stock

Description

Understanding Strategy with Michael Porter's Essential Concepts This illustrated guide helps you grasp the fundamentals of strategy in a clear and concise manner. Joan Magretta and Heinrich Zimmermann team up to explain key concepts, including industry structure, competitive advantage, and the value chain, using engaging graphics. You'll learn how to apply these concepts to evaluate existing strategies or develop new ones, with practical tests to help you cut through the buzzwords. This book is ideal for both seasoned strategists looking to refresh their knowledge and new managers preparing for their first strategy meeting.

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