Malcolm Gladwell
The Tipping Point: How Little Things Canmake a Big Difference
- ISBN 13:
- 9781613836316
- author:
- Malcolm Gladwell
- format:
- HardBack
- publisher:
- Perfection Learning
- language:
- English
- Publication Year:
- 2002
- Pages:
- 301
- Dimensions:
- 21.1 x 13.7 x 2.8 cm
- Genre:
- Health, Family & Lifestyle, Psychology & Psychiatry, Social & Developmental Psychology
- Condition:
- New
- Availability:
- Item usually sent within 7 working days
Description
The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell The tipping point is that moment when an idea, trend, or social behavior crosses a threshold and spreads rapidly. A small push can have a significant impact, as seen in the spread of illness or the popularity of a new product. This phenomenon has far-reaching implications for how we think about selling products and disseminating ideas. Malcolm Gladwell explores this concept in depth, shedding light on the factors that contribute to its occurrence. His insights are already changing the way people around the world approach these challenges. By examining real-world examples and applying his research, Gladwell provides a compelling understanding of the tipping point phenomenon.
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