Govindarajan, Vijay
The Other Side of Innovation: Solving the Execution Challenge
- ISBN 13:
- 9781422166963
- author:
- Govindarajan, Vijay
- format:
- HardBack
- publisher:
- Harvard Business School Press
- language:
- English
- Publication Year:
- 2010
- Pages:
- 240
- Dimensions:
- 24.2 x 16.8 x 2.2 cm
- Genre:
- Business & Economics / Project Management
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Companies struggle to turn innovative ideas into reality. Execution is often seen as mundane and behind-the-scenes work, but it's essential for bringing Big Ideas to life. In "The Other Side of Innovation", Vijay Govindarajan and Chris Trimble provide practical guidance on executing innovation initiatives, whether they're small projects or high-stakes gambles. The authors draw on examples from diverse companies, including Allstate, BMW, Timberland, and Nucor, to explain how to build the right team, manage a disciplined experiment, and navigate the challenges of innovation. This step-by-step approach helps innovation leaders deliver their full promise and turn Big Ideas into tangible breakthroughs. By applying the principles outlined in this book, you'll be able to overcome common obstacles and achieve successful innovation execution.
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