Hanlon, Annmarie
The Digital Marketing Planner: Your Step-by-Step Guide
- ISBN 13:
- 9781529742787
- author:
- Hanlon, Annmarie
- format:
- Paperback / softback
- publisher:
- SAGE Publications Ltd
- language:
- English
- Publication Year:
- 2022
- Pages:
- 160
- Dimensions:
- 21 x 14.8 x 0.9 centimeters (0.2
- Genre:
- Business, E-Commerce, Internet Marketing,
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
This step-by-step guide helps you create your own digital marketing plan. You'll learn how to assess a company, set strategy and objectives, and present your work.
Annmarie Hanlon shares her personal experience of digital marketing in 'Annmarie's Advice', offering extra hints and tips along the way. Through 50 interactive activities, you'll apply what you've learned and build your plan.
The accompanying textbook, Digital Marketing: Strategic Planning & Integration, provides deeper coverage for students and professionals. Both books can be purchased together in a discounted pack.