Hanlon, Annmarie

The Digital Marketing Planner: Your Step-by-Step Guide

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ISBN 13:
9781529742787
author:
Hanlon, Annmarie
format:
Paperback / softback
publisher:
SAGE Publications Ltd
language:
English
Publication Year:
2022
Pages:
160
Dimensions:
21 x 14.8 x 0.9 centimeters (0.2
Genre:
Business, E-Commerce, Internet Marketing,
Condition:
New
Availability:
Item usually sent within 5 working days
£18.86

Description

This step-by-step guide helps you create your own digital marketing plan. You'll learn how to assess a company, set strategy and objectives, and present your work.

Annmarie Hanlon shares her personal experience of digital marketing in 'Annmarie's Advice', offering extra hints and tips along the way. Through 50 interactive activities, you'll apply what you've learned and build your plan.

The accompanying textbook, Digital Marketing: Strategic Planning & Integration, provides deeper coverage for students and professionals. Both books can be purchased together in a discounted pack.

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