Norman, Donald A.

The Design of Everyday Things

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ISBN 13:: 9780465050659
author:: Norman, Donald A.
format:: Paperback
publisher:: Basic Books
language:: English
Publication Year:: 2013
Pages:: 384
Dimensions:: 20.8 x 13.8 x 2.8 cm
Genre:: Art, Architecture & Photography,
Condition:: New
Availability:: Item usually sent within 6 working days

£15.71

Current Stock: 5

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Description

Description

The Design of Everyday Things is a thought-provoking analysis of the problems that arise when product design ignores the needs of users and the principles of cognitive psychology. The book argues that good, usable design is possible and that the key to regaining a competitive edge lies in creating products that guide the user effortlessly to the right action on the right control at the right time.

By examining the design of everyday products, cognitive scientist Don Norman reveals the importance of making things visible, exploiting natural relationships between controls and functions, and making intelligent use of constraints. This entertaining and insightful analysis is now fully expanded and updated, with a new introduction by the author.

With its simple yet effective rules, The Design of Everyday Things offers a powerful primer on how to create products that satisfy customers and why some products fail to meet their expectations.

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