Jarrett, Caroline
Surveys That Work: A Practical Guide for Designing and Running Better Surveys
- ISBN 13:
- 9781933820538
- author:
- Jarrett, Caroline
- format:
- Paperback
- publisher:
- Rosenfeld Media
- language:
- English
- Publication Year:
- 2021
- Pages:
- 368
- Dimensions:
- 22.6 x 15.2 x 2 centimetres (0.3
- Genre:
- Computers, Web, Web Design,
- Condition:
- New
- Availability:
- Item usually sent within 20 working days
Description
Caroline Jarrett's Surveys That Work offers practical guidance for designing and running effective surveys. By following her seven-step process, you can reduce errors and improve the accuracy of your results.
The book focuses on reducing Total Survey Error, a key concept in survey methodology. With real-world examples, Jarrett provides a no-nonsense approach to survey design and execution.