D., Jonathan H. Westover Ph.
Strategic Management - Communication (Leading - Innovative Organizations)
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- ISBN 13:
- 9780692325209
- author:
- D., Jonathan H. Westover Ph.
- format:
- Paperback
- publisher:
- HCI Press
- language:
- English
- Publication Year:
- 2014
- Pages:
- 346
- Dimensions:
- 27.9 x 21.6 x 1.8 centimetres (0
- Genre:
- Business, Communication, General,
- Condition:
- New
- Availability:
- Item usually sent within 7 working days
Description
Strategic Management Communication provides a comprehensive introduction to management communication topics and explores their wide-ranging impacts on modern firms. It presents cross-disciplinary research and business cases in an organized, clear, and accessible manner. This text offers a comprehensive approach to studying and applying written and oral business communication, making it suitable for both academics and organizational leaders. The book's focus on strategic management and international management sets it apart from other texts in the field.
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