Idris Mootee
Design Thinking for Strategic Innovation
- ISBN 13:
- 9781118620120
- author:
- Idris Mootee
- format:
- HardBack
- publisher:
- John Wiley & Sons
- language:
- English
- Publication Year:
- 2013
- Pages:
- 224
- Dimensions:
- 20.6 x 2.3 x 20.6 centimetres (0
- Genre:
- Business, General, ,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Design Thinking for Strategic Innovation provides a comprehensive framework for applying design thinking in business and management. This playbook offers concepts and toolkits to help solve complex problems and bring about creative solutions.
The book is organized into five sections, covering the values and applications of design thinking, as well as approaches for eight key challenges that businesses face. It includes exercises, activities, and resources to support immediate use in everyday work.
Written by management guru Idris Mootee, this guide is ideal for businesses seeking to use design thinking as a problem-solving tool and transform their companies and cultures.