Schwarz, Jan Oliver

Strategic Foresight: An Introductory Guide to Practice

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ISBN 13:: 9781032299235
author:: Schwarz, Jan Oliver
format:: Paperback
publisher:: Routledge
language:: English
Publication Year:: 2023
Pages:: 170
Dimensions:: 23.4 x 15.6 x 1 centimetres (0.2
Genre:: Business, Leadership, Business,
Condition:: New
Availability:: Item usually sent within 10 working days

£39.56

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Description

Description

Strategic Foresight: An Introductory Guide to Practice provides a comprehensive introduction to this field, which supports organisations in addressing challenges such as volatile and uncertain environments. The book explains the main principles in thinking about the future and how organisations can apply strategic foresight. It presents a history of the field and explores its relevance not only for organisations but also for individuals, particularly managers and leaders. Grounded in theoretical foundations and reflecting latest academic research, this guide offers practical applications in different contexts. With over two decades of experience in the field as a researcher and consultant, the author provides valuable insights. This book is essential reading for those who want to establish strategic foresight practices, including managers and leaders of public and private organisations, students of foresight, and professionals in innovation, research & development, and marketing.

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