Bateson, Melissa

Measuring Behaviour: An Introductory Guide

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ISBN 13:: 9781108745727
author:: Bateson, Melissa
format:: Paperback / softback
publisher:: Cambridge University Press
language:: English
Publication Year:: 2021
Pages:: 246
Dimensions:: 22.9 x 15.2 x 1.2 centimeters (0
Genre:: Science, Biology, Zoology,
Condition:: New
Availability:: Item usually sent within 10 working days

£31.61

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Description

Description

Measuring Behaviour: An Introductory Guide provides a comprehensive introduction to scientific methods for studying animal and human behaviour. Widely used by students, teachers, and researchers across various fields, including biology, psychology, and medicine, this fourth edition has been completely reworked and reorganised to reflect major developments in behavioural studies.

New sections cover the replication crisis, Open Science initiatives such as preregistration, and the use of remote sensors, big data, and artificial intelligence in capturing and analysing behaviour. The book also offers guidance on avoiding common pitfalls in data analysis and interpretation, ensuring that readers are equipped with current best practices.

Retaining its simplicity, clarity, and conciseness, Measuring Behaviour remains a trusted resource for anyone looking to study animal or human behaviour using scientific methods.

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