Simmons, Heather
Reinventing Dell: The Innovation Imperative
- ISBN 13:
- 9780994890603
- author:
- Simmons, Heather
- format:
- Paperback / softback
- publisher:
- Heather Simmons
- language:
- English
- Publication Year:
- 2015
- Pages:
- 264
- Dimensions:
- 20.3 x 13.3 x 1.4 centimeters (0
- Genre:
- Business, Leadership, Business,
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
Dell's meteoric rise to success was followed by an equally dramatic fall from grace. In 2009, the company's stock value had plummeted by 70%, wiping out nearly seven decades of growth. What went wrong? How did one of the most admired companies in the world lose its footing? Innovation expert Heather Simmons sets out to answer these questions in "Reinventing Dell". By combining insightful interviews with former employees, seminal innovation thinking from leading authors, and her own framework, the Intelligent Gambler, Simmons provides a comprehensive analysis of Dell's innovation potential. This thought-provoking book offers valuable lessons for business leaders navigating the digital age. A revealing and humorous account, "Reinventing Dell" is a worthwhile read for anyone interested in understanding the complexities of innovation and leadership.