Henry William Chesbrough
Open Innovation: the New Imperative for Creating and Profiting from Technology
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- ISBN 13:
- 9781422102831
- author:
- Henry William Chesbrough
- format:
- Paperback
- publisher:
- Harvard Business Review Press
- language:
- English
- Publication Year:
- 2006
- Pages:
- 272
- Genre:
- Technology Textbook
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Open Innovation: The New Imperative for Creating and Profiting from Technology
In today's information-rich environment, companies can no longer rely solely on their own ideas to advance their business. Instead, they need to strategically leverage internal and external sources of innovation.
This book explores the emerging concept of "open innovation," which shows how companies can use their business model to identify a more enlightened role for R&D in a world of abundant information, manage intellectual property, and unlock the latent economic value in their ideas and technologies.
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