Mayer, Colin
Prosperity: Better Business Makes the Greater Good
- ISBN 13:
- 9780198824008
- author:
- Mayer, Colin
- format:
- Hardback
- publisher:
- Oxford University Press
- language:
- English
- Publication Year:
- 2018
- Pages:
- 288
- Dimensions:
- 22 x 15.6 x 2.6 centimetres (0.4
- Genre:
- Business, Management, General,
- Condition:
- New
- Availability:
- Item usually sent within 4 working days
Description
Colin P. Mayer challenges the conventional view that a business's primary goal is to maximize shareholder profit.
This narrow focus has had far-reaching consequences, affecting not only the economy but also the environment, politics, and society as a whole.
Mayer presents a radical new agenda for corporations, one that prioritizes economic and social wellbeing alongside shareholder interests.
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