Christopher Lehane, Mark Fabiani , Bill Guttentag

Masters of Disaster: The Ten Commandments of Damage Control

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ISBN 13:
9781137278968
author:
Christopher Lehane, Mark Fabiani , Bill Guttentag
format:
Paperback
publisher:
Palgrave Macmillan
language:
English
Publication Year:
2014
Pages:
256
Dimensions:
14.6 x 1.7 x 22.3 cm
Genre:
Business, Finance & Law, Sales & Marketing, Public Relations
Condition:
New
Availability:
Item usually sent within 7 working days
£15.43

Description

Masters of Disaster: The Ten Commandments of Damage Control Learn how to turn a crisis into an opportunity with the strategies outlined in this book. Based on the authors' work with high-profile clients, it reveals the magic formula for taking control when faced with a public relations nightmare. The book covers the ten commandments of damage control, providing practical advice on how to manage even the most embarrassing situations. From responding to negative reviews to navigating the complexities of modern media, this book offers hard-hitting straight talk and lively personal anecdotes. It's a valuable resource for anyone looking to protect their reputation and emerge from a crisis with their career intact.

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