Davies, Rosamund/ Sigthorsson,
Introducing the Creative Industries
- ISBN 13:
- 9781849205733
- author:
- Davies, Rosamund/ Sigthorsson,
- format:
- Paperback
- publisher:
- Sage Publications Ltd
- language:
- English
- Publication Year:
- 2013
- Pages:
- 280
- Dimensions:
- 23.11 x 18.29 x 1.78 centimetres
- Genre:
- Nonfiction, Education, General,
- Condition:
- New
- Availability:
- Item usually sent within 4 working days
Description
This comprehensive guide to the creative industries takes you through its history, trends, products and markets, showing how success depends on a mix of ideas, tactics and talent. By understanding social networks and cultural economy, you'll learn how to use theories, concepts and practical skills to get ahead in your career.
Interweaving theoretical concepts with professional practice, this book also explores case studies from fashion, gaming, journalism and music, teaching strategies for navigating the links between skills, industries, creativity and markets. With its unique approach, it shows you how to spot opportunities and use your knowledge and savvy to kickstart your career in this fast-moving industry.
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