Toma, Dan
Innovation Accounting: A Practical Guide For Measuring Your Innovation Ecosystem's Performance
- ISBN 13:
- 9789063696207
- author:
- Toma, Dan
- format:
- Paperback / softback
- publisher:
- BIS Publishers B.V.
- language:
- English
- Publication Year:
- 2021
- Pages:
- 304
- Dimensions:
- 19 x 23.6 x 2.6 centimeters (0.9
- Genre:
- Business, General, Business,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Innovation Accounting: A Practical Guide for Measuring Your Innovation Ecosystem's Performance Dan Toma and Esther Gons provide a new system for measuring and tracking innovation, helping companies to understand the investments in innovation. This guide offers tools, frameworks, templates, and visualizations that can be easily understood and applied. Standard accounting documents often offer insufficient data for companies committed to growing through innovation. Financial accounting is particularly challenging in this context. Innovation Accounting aims to address this gap by providing a complementary system for measuring corporate performance. Executives, investors, and managers seeking new ways to measure company growth potential will find this book useful. It offers practical solutions for valuing innovation product teams using more than just financial indicators.