Sunstein, Cass R.
How Change Happens (The MIT Press)
- ISBN 13:
- 9780262538985
- author:
- Sunstein, Cass R.
- format:
- Paperback / softback
- publisher:
- MIT Press
- language:
- English
- Publication Year:
- 2020
- Pages:
- 344
- Dimensions:
- 22.9 x 15.2 x 2.2 centimetres (0
- Genre:
- Nonfiction,Psychology, Social Psychology,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Cass R. Sunstein's How Change Happens explores the complex ways in which social change occurs, using insights from behavioral economics and psychology to shed light on the dynamics of social movements and their impact. Social norms play a crucial role in shaping our behavior, but these norms can also be fragile and prone to collapse. When challenged, they can lead to significant changes, as seen in the rise of movements against sexual harassment and white nationalist sentiments. Sunstein examines how these challenges can occur, often through subtle cues that prompt people to re-evaluate their assumptions. He also considers the role of "nudges" - gentle influences that can shape our decisions - and how they interact with bans and mandates. By understanding these dynamics, we can better grasp the factors that drive social change and its potential outcomes.