Macdonald, Kenda

Hack The Buyers Brain

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ISBN 13:
9781912713950
author:
Macdonald, Kenda
format:
Paperback
publisher:
Kenda MacDonald
language:
English
Publication Year:
2019
Pages:
228
Dimensions:
21 x 14.8 x 1.2 centimetres (0.2
Genre:
Business, Marketing, Research,
Condition:
New
Availability:
Item usually sent within 5 working days
£16.80

Description

Hack The Buyer Brain explores the quirks of human behaviour that affect buying and selling decisions. By understanding these psychological insights, you can create effective customer journeys to attract and retain customers.

The author's background in forensic psychology gives her a unique perspective on how the buyer's brain works. She shares real-life case studies to illustrate how to apply this knowledge to marketing and sales.

Discover how to find and attract perfect customers, create seamless buying processes, and wow your customers to keep them coming back for more. This book provides practical insights to improve your marketing and increase ROI.

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