Davidson, Neil
Don't Just Roll The Dice - A Usefully Short Guide to Software Pricing
- ISBN 13:
- 9781906434380
- author:
- Davidson, Neil
- format:
- Paperback
- publisher:
- Red Gate Books
- language:
- English
- Publication Year:
- 2009
- Pages:
- 84
- Dimensions:
- 19.8 x 12.2 x 0.8 cm
- Genre:
- Sales & marketing
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
Pricing your software can be a complex and daunting task. This concise guide provides a clear understanding of the theory and practical advice needed to make informed pricing decisions. The authors share their expertise, gained from years of experience in the industry, to help you avoid common pitfalls and develop a pricing strategy that works for your business. With case studies and real-world examples, you'll gain a deeper understanding of how to balance competition, market conditions, and product value. By reading this book, you'll be better equipped to make data-driven decisions about your software's price, ensuring it aligns with your goals and resonates with your target audience.