Parton, James

Developer Relations: How to Build and Grow a Successful Developer Program

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ISBN 13:
9781484271636
author:
Parton, James
format:
Paperback
publisher:
Apress
language:
English
Publication Year:
2021
Pages:
306
Dimensions:
23.4 x 15.6 x 1.7 centimetres (0
Genre:
Professional & Vocational, Business, Human Resources & Personnel Management,
Condition:
New
Availability:
Item usually sent within 20 working days
£32.05

Description

Developer Relations: A Strategic Guide to Building and Growing a Successful Developer Program. As business leaders look to establish or enhance their developer programs, software developers are increasingly recognized as key decision makers in the technology buying process. This shift has given rise to new companies focused on creating tools for developers, and existing businesses waking up to the potential of DevRel. However, despite growing demand, challenges persist for DevRel leaders. This book addresses these challenges, providing strategic frameworks, processes, and tools to professionalize developer relations. It covers essential topics such as developer segmentation and personas, and developer experience frameworks. By reading this book, you'll gain a clear understanding of what developer relations entails, the types of companies that engage in DevRel, and the scope and business models involved. You'll find practical answers to key questions, including how to create a program, convince stakeholders to support it, and measure success. With this knowledge, you'll be equipped to build and grow a successful developer program that drives value for your organization.

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