Lewrick, Michael

Design Thinking for Business Growth

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ISBN 13:
9781119815150
author:
Lewrick, Michael
format:
Trade Paperback
publisher:
John Wiley & Sons Inc
language:
English
Publication Year:
2022
Pages:
320
Dimensions:
25 x 15 x 1.5 centimetres (0.52
Genre:
Business, Management, General,
Condition:
New
Availability:
Item usually sent within 10 working days
£22.88

Description

Reinvigorate your approach to innovation with business ecosystems. Design Thinking for Business Growth offers a fresh perspective on designing and scaling business models and ecosystems. Michael Lewrick provides a comprehensive procedural model for creating successful business ecosystems, including critical design methods and tools. The book features practical exercises and case studies of companies that have successfully implemented business ecosystem initiatives. It also explores the use of "design lenses" to drive innovation and the importance of momentum and speed in facilitating growth. With its focus on developing new ideas and driving company success, this book is ideal for founders, managers, and executives across various industries.

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