Kolassa, Stephan
Demand Forecasting for Managers
- ISBN 13:
- 9781606495025
- author:
- Kolassa, Stephan
- format:
- Paperback
- publisher:
- Business Expert Press
- language:
- English
- Publication Year:
- 2016
- Pages:
- 200
- Dimensions:
- 22.86 x 15.24 x 0.94 centimetres
- Genre:
- Business, Forecasting, ,
- Condition:
- New
- Availability:
- Item usually sent within 7 working days
Description
Demand Forecasting for Managers by Stephan Kolassa and Enno Siemsen provides a comprehensive understanding of the importance of forecasting in business planning. This book examines the value of forecasting, presents basic and advanced models, and explores the role of human judgment in interpreting forecasts. By creating a rational framework, the authors demonstrate how forecasting is an integral part of business planning and show how to use forecasts within an organization. The book covers essential topics such as time series analysis and exponential smoothing, critical for accurate forecasts. Suitable for managers looking to improve their forecasting skills, this book offers practical insights into demand forecasting and its application in real-world business scenarios.