Walsh, Isabelle
Conducting Classic Grounded Theory for Business and Management Students (Mastering Business Research Methods)
- ISBN 13:
- 9781526460080
- author:
- Walsh, Isabelle
- format:
- Paperback / softback
- publisher:
- SAGE Publications Ltd
- language:
- English
- Publication Year:
- 2019
- Pages:
- 128
- Dimensions:
- 24.2 x 17 centimetres (0.24 kg)
- Genre:
- Business, General, ,
- Condition:
- New
- Availability:
- Item usually sent within 4 working days
Description
Conducting Classic Grounded Theory for Business and Management Students by Isabelle Walsh, Judith A. Holton, and Gaëtan Mourmant provides in-depth guidance on using grounded theory as a research method in business and management dissertations. This practical guide offers insight into how to successfully transcribe and analyse data using the GT approach. Grounded theory is a versatile approach that can span qualitative, quantitative, and mixed methods, making it an invaluable resource for students looking to generate new theories or areas of enquiry from their data. With this book, you'll gain a comprehensive understanding of how to apply grounded theory effectively in your own research project. By following the guidance outlined in this book, you'll be able to develop your skills in using grounded theory and produce high-quality research that meets academic standards.
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