Allen
Complete MBA for Dummies (For Dummies)
- ISBN 13:
- 9780470194294
- author:
- Allen
- format:
- Paperback
- publisher:
- John Wiley & Sons
- language:
- English
- Publication Year:
- 2008
- Pages:
- 432
- Dimensions:
- 18.8 x 2.79 x 23.11 centimetres
- Genre:
- Business & Management
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
The Complete MBA For Dummies is a practical guide to understanding the basics of an MBA program. This book covers all the essential topics, from management and entrepreneurship to strategic planning, helping you navigate today's innovative business strategies.
Inside, you'll find useful information, tips, and checklists to help you lead, manage, or participate in any business at a high level of competence. Topics include using databases, recognizing and rewarding employees, analyzing financial statements, and understanding the challenges of strategic planning in a global business environment.
With this guide, you'll learn how to handle budgets and forecasts, recruit and retain top people, establish and run employee teams, and negotiate with confidence. You'll also discover how to build long-term relationships with clients, avoid common managerial mistakes, and make the most of your advertising dollar. Whether you're looking to advance your career or start your own business, this book is a valuable resource.
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