Mullins, John
Break the Rules!: The Six Counter-Conventional Mindsets of Entrepreneurs That Can Help Anyone Change the World
- ISBN 13:
- 9781394153015
- author:
- Mullins, John
- format:
- Hardback
- publisher:
- Wiley
- language:
- English
- Publication Year:
- 2023
- Pages:
- 240
- Dimensions:
- 23.5 x 16.1 x 2.3 centimetres (0
- Genre:
- Business, Entrepreneurship, Business,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Discover how successful entrepreneurs think and behave in Break the Rules! The Six Counter-Conventional Mindsets of Entrepreneurs That Can Help Anyone Change the World. Dr. John Mullins, a renowned London Business School professor and keynote speaker, reveals six break-the-rules mindsets that can be learned and practiced by anyone to create thriving businesses.
These six counter-conventional mindsets fly in the face of conventional business wisdom and are the key to overcoming obstacles and seizing opportunities. Dr. Mullins draws on over two decades of research to show you how to apply these mindsets to your own business, no matter its size or stage.
Learn how to challenge assumptions, mitigate risk, and take advantage of opportunities with strategies and steps outlined in this book. Break the Rules! sheds new light on what it takes to be entrepreneurial and provides a fresh perspective on entrepreneurship and innovation.
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