McSweeney, Phil
AngelThink: The founder's guide to how business angels think and how to raise money from them
- ISBN 13:
- 9781839525377
- author:
- McSweeney, Phil
- format:
- Paperback
- publisher:
- Brown Dog Books
- language:
- English
- Publication Year:
- 2022
- Pages:
- 152
- Dimensions:
- 21 x 14.8 x 1.2 centimetres (0.2
- Genre:
- Business, General, Business,
- Condition:
- New
- Availability:
- Item usually sent within 4 working days
Description
AngelThink: The Founder's Guide to how Business Angels Think and how to Raise Money from Them
This insightful guide provides business founders and start-ups with a competitive edge when it comes to securing funding. By understanding the psychology of influence, Phil McSweeney shares 150 key insights to help founders make investors fall in love with their proposition.
From before the pitch to after the deal is closed, AngelThink takes you inside an angel's head, analysing the cognitive, emotional and chemical activity that drives successful persuasion. A must-have resource for any founder looking to succeed in the fundraising contest.