Davenport, Thomas H.
Analytics at Work: Smarter Decisions, Better Results
- ISBN 13:
- 9781422177693
- author:
- Davenport, Thomas H.
- format:
- HardBack
- publisher:
- Harvard Business School Press
- language:
- English
- Publication Year:
- 2010
- Pages:
- 240
- Dimensions:
- 23.9 x 15.2 x 2.8 cm
- Genre:
- Management & management techniques
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Harnessing the Power of Data for Smarter Business Decisions Analytics at Work is a practical guide to deploying data-driven insights in day-to-day operations. By leveraging analytics, businesses can make informed decisions that improve efficiency, risk management, and profits. The authors, Thomas H. Davenport, Jeanne G. Harris, and Robert Morison, reveal how any manager can effectively deploy analytics using the five-step DELTA model. With real-world examples from companies such as Humana, Best Buy, Progressive Insurance, and Hotels.com, this implementation-focused guide illustrates the benefits of data-driven decision-making. Based on new research, Analytics at Work provides a comprehensive framework for deploying analytical tools, including statistical analysis and qualitative measures like systematic behavior coding.
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