Karlins, David
Adobe Analytics For Dummies
- ISBN 13:
- 9781119446088
- author:
- Karlins, David
- format:
- Paperback / softback
- publisher:
- John Wiley & Sons Inc
- language:
- English
- Publication Year:
- 2019
- Pages:
- 400
- Dimensions:
- 23.3 x 18.8 x 2.5 centimetres (0
- Genre:
- Business, Consumer Behavior, ,
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
Get started with Adobe Analytics without needing to be a programmer. This beginner's guide provides a non-technical introduction to the key features of Adobe Analytics, making it easy to use and understand its capabilities.
Learn how to evaluate your marketing strategies and campaigns, explore implementation fundamentals and report architecture, and apply Adobe Analytics to multiple sources. With this book, you'll gain a better understanding of how your marketing efforts are performing in the digital space.
Stay ahead of the curve in the ever-evolving marketing world with Adobe Analytics For Dummies. This easy-to-follow reference will help you succeed in the workplace and expand your marketing skillset.