Keats, Jonathon
Virtual Words: Language on the Edge of Science and Technology
- ISBN 13:
- 9780195398540
- author:
- Keats, Jonathon
- format:
- HardBack
- publisher:
- OUP USA
- language:
- English
- Publication Year:
- 2010
- Pages:
- 192
- Dimensions:
- 148 mm X 213 mm
- Genre:
- Science Textbook
- Condition:
- New
- Availability:
- Item usually sent within 10 working days
Description
The technological realm provides an unusually active laboratory for new ideas and products. Words like qubit, sock puppet, and in vitro meat have entered our language to describe them. In "Virtual Words: Language from the Edge of Science and Technology", Jonathon Keats investigates the interplay between words and ideas in a fast-paced tech-driven society. The book examines how such words get coined, their relationship to subject matter, and why some succeed while others fail. It considers 45 illuminating short essays on exemplary words, including cybrid, unparticle, gene foundry, and blackhawk. These examples provide a survey of technological invention and its consequences, as well as a fascinating glimpse of novel language as it comes into being. This book offers endless delights for word-lovers, technophiles, and anyone intrigued by the essential human obsession with naming.
Related Products
Related Products
The Edge of Words: God and the Habits of Language
Williams, Rowan
Words And Rules: The Ingredients of Language (Science Masters)
Pinker, Steven
Word Meaning (Language Workbooks)
Hudson, Richard
Magic Words and Language Patterns
Hand, Karen
On Borrowed Words: A Memoir of Language
Stavans, Ilan