Marshall, Perry
Ultimate Guide to Facebook Advertising (Ultimate)
- ISBN 13:
- 9781599186757
- author:
- Marshall, Perry
- format:
- Paperback / softback
- publisher:
- Entrepreneur Press
- language:
- English
- Publication Year:
- 2020
- Pages:
- 376
- Dimensions:
- 25.4 x 20.3 centimeters
- Genre:
- Business, Marketing, Advertising,
- Condition:
- New
- Availability:
- Item usually sent within 5 working days
Description
Facebook Advertising can be a powerful tool for businesses looking to reach and engage with their target audience. This guide takes you beyond Facebook's advertising platform, exploring what happens before customers click on your ads and how to maximize your return on investment.
With the help of expert authors, you'll discover how to create custom audiences from your contact lists, video views, and page engagement, as well as boost your ads using the Audience Network and Instagram. You'll also learn a three-step formula for successful video ads and how to track and retarget engaged users with the Power of the Pixel.
By following this guide, you can maximize your ad ROI, increase conversions, and make every page on your website 5-10 percent more effective overnight. Whether you're just starting out or looking to improve your existing Facebook advertising strategy, this comprehensive guide has everything you need to succeed.